Coachella Weekend 1

Coachella is an annual music and arts festival held at the Empire Polo Club in Indio, California, in the Coachella Valley in the Colorado Desert. It was co-founded by Paul Tollett and Rick Van Santen in 1999, and is organized by Goldenvoice, a subsidiary of AEG Presents. Coachella has grown in popularity over the last 10 years due to the attendance of major celebrities and influencers. The buzz surrounding what these attendees will be wearing and what shows/private events they will be attending drives excitement across all social channels. Headliners for the 2026 festival include Sabrina Carpenter, Justin Bieber, and Karol G.